I'm a go-to-market operator based in Tel Aviv-Yafo. I build sales systems and revenue infrastructure for early-stage B2B companies — the ICP definition, the prioritization logic, the pipeline discipline. Before enterprise sales, I spent six years as legal counsel, which is why I tend to see deal structure and risk before most reps do.
I work embedded inside emerging revenue teams, and I build the system with you — not off a template. What that looks like depends on your stage: rebuilding the ICP from closed-won evidence instead of assumption, installing signal-based account prioritization, putting real forecast discipline where the team has been running on instinct. Then I coach the team through running it — the calls, the sequences, the deal reviews. If your revenue motion isn't repeatable yet, let's talk.
I'm Eyal Mor, a business development professional with over two decades of experience helping businesses achieve growth and operational efficiency, based in Tel Aviv-Yafo. In recent years I'm strongly positioned on business development and strategic partnerships. I work closely with businesses to build strategic partnerships to support their growth.